By Elba Russell
There's certainly no shortage of urban legends and ghost stories about internet marketing, despite the fact that so many have and continue to earn excellent incomes online; so what we'll be doing today is shed some light on all the mysteries.One common behavior from some marketers is they are uncomfortable with optins, for a mailing list, because they're afraid of how it may look. However that is something that just needs to be gotten over with because it's not true and never will be. It's an IM fact that a responsive mailing list can mean a tremendous amount of money if it's done right. There are tons of examples of marketers who made fortunes mostly from a well cultivated list of email subscribers. That is why no one should feel bad about asking for anyone's name or email address in order to build a list. The point of an email list is to follow up with people to make the sale, and then you can make more sales in the future with them. If you do not have a list, yet, then you need to get cracking on it and build one.
The second online marketing myth that needs to be forgotten is that you will get a lot of good feedback if you purchase cheap traffic. Unfortunately, this really doesn't come out that way for new internet marketers. The main point about traffic is that it has to be highly specific in order to convert it. Although there are traffic generating services that claim that you can get thousands of visitors for $10, they really don't know what they are doing. They only want your money. Yes, you will probably see thousands of people come to your website, but this number doesn't mean a thing if the traffic doesn't produce any sales. It makes better sense to pay $10 to get those 100 people that want to purchase your product than pay the same for those that don't want to get it.
Would you believe that some marketers think it's ok to slap any old sales copy on their site and hope to make sales? You can believe many decades of research and experience: you must have good copy to make sales on a consistent basis. We've seen copy written in all kinds of ways, most of it is very poorly written, too. It's all about money and quality, so you need to find someone affordable and competent, and ask for writing samples, etc. No money for a freelancer? Do this - study sales letters at Clickbank.com, learn some basics of copywriting, and give it a shot.
In conclusion, there are many new marketers on the web that view these false assumptions as facts, but you must learn how to ignore them if you want your business to prosperous.
About the Author:
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